Quick background: I spent my career in finance. Investment banking first, on the debt side, then years as an equity research analyst taking apart other people's businesses for a living. In 2024 I bought an old-school business of my own. Old Business, New Stack is where I write down what AI is actually worth inside it, including the failures. I keep the business unnamed here so I can be honest about the numbers.
That's the same analysis I'll do on your business.
The AI Teardown, $750
One 90-minute call where we walk through how work moves through your business. Within a week you get a two-page memo: the three places AI would pay for itself fastest, what each costs to set up and run, and the one thing I would not automate. If you want a cheap, fast answer to "is there anything here?", this is it.
The AI Opportunity Audit, $1,500
The full version. Over two weeks I interview you and the people who run your books and your operations, dig into the workflows, and deliver:
The top 5 places AI can help, ranked by payback, with estimated hours and dollars per month for each
What each one costs to set up and run
The process I'd tell you not to touch
A 45-minute call to walk through all of it
You get the same treatment I used to give companies I covered as an analyst: plain English, honest numbers, and a short report that’s actually worth reading. I don't take referral fees from any tool I recommend. And if the honest answer is that AI can't do much for your business yet, that's what the report will say.
After that
Most owners implement the list themselves or with their existing team. If you want help, I take on a small number of implementation projects at $150 an hour, with a spending cap we agree on before I start and a weekly note showing where the hours went. I take one paid engagement per month, so there may be a short wait.
How to start
Fill out this short form. It takes 3 minutes. If it looks like a fit, I'll send you a link to book a free 20-minute intro call. If it doesn't, I'll tell you honestly.

